PlanToys

Founded in Thailand in 1981, PlanToys is a global leader in sustainable wooden toys, recognized for combining thoughtful design, child development, and environmental responsibility. For more than 40 years, PlanToys has demonstrated that high-quality toys can be both ethically made and commercially successful.

PlanToys designs developmentally appropriate, open-ended toys that encourage creativity, problem-solving, and social-emotional growth through meaningful, screen-free play. Each product is intentionally created to grow with the child, inspiring imagination rather than directing outcomes. Today, PlanToys is trusted by families, educators, and retailers in more than 70 countries worldwide.

Sustainability is the foundation of the company. PlanToys pioneered the use of reclaimed rubberwood from retired rubber trees and developed PlanWood®, an innovative material made from wood scraps and sawdust to reduce waste. The company uses non-toxic, water-based dyes and maintains strict safety standards through vertically integrated manufacturing in Thailand.

Beyond environmental responsibility, PlanToys is deeply committed to ethical production and community well-being. By owning its manufacturing facilities, the company ensures fair labor practices, consistent quality, and long-term investment in local communities.

PlanToys believes that better play helps create a better world, delivering timeless toys designed to last, be passed down, and inspire generations of imaginative play.