NielsenIQ (NIQ)

Leading consumer intelligence provider NielsenIQ (NIQ) delivers the most complete understanding of consumer buying behavior. Our global footprint spans over 90 countries covering approximately 85% of the world’s population and more than $ 7.2 trillion in global consumer spend. With a holistic retail read and the most comprehensive consumer insights—delivered with advanced analytics through state-of-the-art platforms—NIQ delivers the Full View.