MyFirst USA Inc.

myFirst allows every child, parent, and family to grow and Explore Together — to navigate their first steps into the digital world safely and confidently, through empowerment, not over-restriction.
We combine child-centered designs with innovative devices, safe social spaces, and connected services to make digital family life intuitive, joyful, and free from fear. Our complete tech ecosystem is purpose-built to enrich a child’s learning experience and foster healthy technology habits from the start.
Our expertly designed (and fun!) devices — including connected smartwatches, cameras, headphones, and creative tools — nurture confidence, curiosity, and safety through guided freedoms, easily implemented by parents in ways that fit their family’s specific needs. That way, parents can encourage independence while still keeping an eye on their child’s location and connect with them at any time.
The core of our ecosystem is myFirst Circle, the safe social sharing, messaging, and location platform that weaves through our products and encourages connection and family togetherness. It champions safe knowledge over digital abstinence, providing a trusted space for kids, their friends, and family to strengthen bonds. The platform features no ads and no strangers, only real connections, no matter where their loved ones may be.
And, here at myFirst, we do it all through the utmost trust and transparency, earning it all through honesty and reliability. Parents are always in control, and we’re just here to help in the most respectful and useful ways we can.